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2026 (2) 2025 (9) 2024 (9) 2023 (4) 2022 (6)
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Hardback (78) Paperback (59)

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Homburg, Christian, Kuester, Sabine, Krohmer, Harley - Marketing Management
Paperback
Homburg, Christian, Kuester, Sabine, Krohmer, Harley
Marketing Management
€ 80,20
Morgan, Nigel (Cardiff Metropolitan University, Pritchard, Annette (Cardiff Metropolitan University, Pride, Roger - Destination Brands
Paperback / softback
Morgan, Nigel (Cardiff Metropolitan University, Pritchard, Annette (Cardiff Metropolitan University, Pride, Roger
Destination Brands
€ 68,05
Rosenbaum-Elliott, Richard (Professor Emeritus of Marketing and Consumer Research, Percy, Larry (International Consultant in Marketing and Communication and Visiting Professor at Copenhagen Business School) - Strategic Brand Management
Paperback / softback
Rosenbaum-Elliott, Richard
Strategic Brand Management
€ 73,60
Lalaounis, Sotiris T. (University of Exeter - Strategic Brand Management and Development
Paperback / softback
Lalaounis, Sotiris T. (University of Exeter
Strategic Brand Management and Development
€ 64,70
Juska, Jerome M. - Integrated Marketing Communication
Paperback
Juska, Jerome M.
Integrated Marketing Communication
€ 97,90
- National Brands and Global Markets
Paperback / softback
National Brands and Global Markets
€ 55,80
Bouchet, Patrick (Universite de Bourgogne, Hillairet, Dieter (Universite Blaise Pascal, Bodet, Guillaume (University of Lyon 1 - Sport Brands
Paperback / softback
Bouchet, Patrick (Universite de Bourgogne, Hillairet, Dieter (Universite Blaise Pascal, Bodet, Guillaume (University of Lyon 1
Sport Brands
€ 71,85
- Consumer-Brand Relationships
Paperback / softback
Consumer-Brand Relationships
€ 72,50
Lamb, Frank - Advanced PLC Hardware & Programming
Paperback
Lamb, Frank
Advanced PLC Hardware & Programming
€ 60,90
Karpik, Lucien - Valuing the Unique
Paperback / softback
Karpik, Lucien
Valuing the Unique
€ 63,85
Barnett, David N. - Brand Protection in the Online World
Paperback / softback
Barnett, David N.
Brand Protection in the Online World
€ 53,45
Brier, David - Brand Intervention
Paperback
Brier, David
Brand Intervention
€ 74,00
Boustani, Ghalia - Understanding Pop-Up Stores through Passion and Practice
Paperback / softback
Boustani, Ghalia
Understanding Pop-Up Stores through Passion and Practice
€ 51,10
Busche, Laura - Brand Psychology
Paperback / softback
Busche, Laura
Brand Psychology
€ 52,30
Longo, Maria Cristina, Canalichio, Pete - Strategic Brand Licensing
Paperback / softback
Longo, Maria Cristina, Canalichio, Pete
Strategic Brand Licensing
€ 57,60
- Influencer Marketing
Paperback / softback
Influencer Marketing
€ 55,80
Iannuzzi, Al - Greener Products
Paperback / softback
Iannuzzi, Al
Greener Products
€ 64,70
Aggarwal, Ashita (S.P. Jain Institute of Management and Research, Commuri, Suraj (School of Business - Brands and Branding
Paperback / softback
Aggarwal, Ashita (S.P. Jain Institute of Management and Research, Commuri, Suraj (School of Business
Brands and Branding
€ 55,80
- Corporate Cancel Culture and Brand Boycotts
Paperback / softback
Corporate Cancel Culture and Brand Boycotts
€ 62,50
Rathore, Basant (Sr. Vice President at Jagran Group - Strategic Media Planning and Buying
Paperback / softback
Rathore, Basant (Sr. Vice President at Jagran Group
Strategic Media Planning and Buying
€ 55,80
Stavorinus, Roel - Strategic Brand Design
Paperback / softback
Stavorinus, Roel
Strategic Brand Design
€ 64,70
- Creating Responsible and Inclusive Fashion Brand Narratives
Paperback / softback
Creating Responsible and Inclusive Fashion Brand Narratives
€ 55,80
Blackston, Max - The Righteous Brand
Paperback / softback
Blackston, Max
The Righteous Brand
€ 53,45
Amlani, Liza, Dhiman, Raj - The Material Life
Paperback / softback
Amlani, Liza, Dhiman, Raj
The Material Life
€ 58,30
- Global Sport Marketing
Paperback / softback
Global Sport Marketing
€ 82,80
Keller, Kevin, Swaminathan, Vanitha - Strategic Brand Management: Building, Measuring, and Managing Brand Equity, Global Edition
Paperback / softback
Keller, Kevin, Swaminathan, Vanitha
Strategic Brand Management: Building, Measuring, and Managing Brand Equity, Global Edition
€ 101,75
Kotler, Philip, Keller, Kevin, Chernev, Alexander - Marketing Management, Global Edition
Paperback / softback
Kotler, Philip, Keller, Kevin, Chernev, Alexander
Marketing Management, Global Edition
€ 102,55
Roll, M. - Asian Brand Strategy
Paperback / softback
Roll, M.
Asian Brand Strategy
€ 52,70
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