Green Branding

Basics, Success Factors And Instruments For Sustainable Brand And Innovation Management

Description

The book analyzes the success factors of ecological and social brands and offers insights into the strategies of modern corporations, family businesses and social enterprises.
€ 65,25
Paperback / softback
 
Free shipping from
€ 19,95 within The Netherlands
Writer
Errichiello, Oliver, Zschiesche, Arnd
Title
Green Branding
Publisher
Springer
Year
2022
Language
English
Pages
147
Weight
264 gr
EAN
9783658360597
Dimensions
234 x 156 x 16 mm
Binding format
Paperback / softback

You will always receive the last edition from us!


Categories

Boekstra