Brand Portfolio Strategy

Creating Relevance, Differentiation, Energy, Leverage, and Clarity

Description

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Writer
Aaker, David A.
Title
Brand Portfolio Strategy
Publisher
Simon & Schuster
Year
2020
Language
English
Pages
368
Weight
336 gr
EAN
9781982146528
Dimensions
213 x 140 x 25 mm
Binding format
Paperback

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Categories

Boekstra