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The Context Marketing Revolution

How to Motivate Buyers in the Age of Infinite Media

Sweezey, Mathew - The Context Marketing Revolution

Sweezey, Mathew - The Context Marketing Revolution

Description

In a world of limitless media noise, how can businesses break through to customers? Context.

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Writer: Sweezey, Mathew
Title: The Context Marketing Revolution
Publisher: Harvard Business Review Press

Year: 2020
Language: English
Pages: 272
Weight: 454 gr

EAN: 9781633694026
Dimensions: 229 x 152 x 30 mm
Binding format: Hardback

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Food and drinks

Regional novels