Name: A Very Short, Fairly Interesting and Reasonably Cheap Book about Brand Management - Beverland, Michael, Cankurtaran, Pinar
Price: 28.3 EUR
Author: Beverland, Michael, Cankurtaran, Pinar
ISBN: 9781529795165

A Very Short, Fairly Interesting and Reasonably Cheap Book about Brand Management

Beverland, Michael, Cankurtaran, Pinar

Description

Explore the controversies and debates, leading thinkers and enduring challenges in brand management with this accessible introduction.

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Writer: Beverland, Michael, Cankurtaran, Pinar
Title: A Very Short, Fairly Interesting and Reasonably Cheap Book about Brand Management
Publisher: SAGE Publications Ltd

Year: 2025
Language: English
Pages: 152
Weight: 170 gr

EAN: 9781529795165
Dimensions: 198 x 129 x 9 mm
Binding format: Paperback

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A Very Short, Fairly Interesting and Reasonably Cheap Book about Brand Management

Beverland, Michael, Cankurtaran, Pinar

Description

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