Argues that the primary exploitable characteristic of emerging markets is the lack of institutions (credit-card systems, intellectual-property adjudication, data research firms) that facilitate efficient business operations. This book is suitable for the companies seeking to define and execute business strategy in developing economies.
I have a question about the book:
‘Winning in Emerging Markets - Khanna, Tarun, Palepu, Krishna G.’.
Fill in the form below.
We will respond as fast as possible.
