Boekstra - Blakeman - Nontraditional Media in Marketing and Advertising

Nontraditional Media in Marketing and Advertising

Blakeman

Blakeman - Nontraditional Media in Marketing and Advertising

Blakeman - Nontraditional Media in Marketing and Advertising

Description

A concise guide that offers a step-by-step approach to the strategic use of alternative media by both the marketing and advertising professions.

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Writer: Blakeman
Title: Nontraditional Media in Marketing and Advertising
Publisher: SAGE Publications, Inc

Year: 2013
Language: English
Pages: 264
Weight: 387 gr

EAN: 9781412997614
Dimensions: 229 x 152 x 15 mm
Binding format: Paperback

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Categories

Food and drinks

Regional novels