The Marketing to Millennials

Reach the Largest and Most Influential Generation of Consumers Ever

Description

Your core customer base is about to be made up of the generation you don't understand, and perhaps not even like. Will you connect with them or lose them--with your business not far behind?
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€ 19,95 within The Netherlands
Writer
Fromm, Jeff, Garton, Christie
Title
The Marketing to Millennials
Publisher
AMACOM
Year
2024
Language
English
Pages
220
EAN
9781400245659
Binding format
Paperback

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Categories

Boekstra