The Direct to Consumer Playbook

The Stories and Strategies of the Brands that Wrote the DTC Rules

Description

Discover how any brand can drive a winning direct to consumer strategy, irrespective of market segments, with insight and lessons from the global companies who have made their DTC business a success.
€ 41,80
Paperback / softback
 
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€ 19,95 within The Netherlands
Writer
Stevens, Mike
Title
The Direct to Consumer Playbook
Publisher
Kogan Page Ltd
Year
2022
Language
English
Pages
224
Weight
356 gr
EAN
9781398605428
Dimensions
156 x 234 x 17 mm
Binding format
Paperback / softback

You will always receive the last edition from us!


Categories

Boekstra