A Guide to Mastering the Most Popular and Valuable Innovation Methods
Description
Praise for THE DESIGN THINKING TOOLBOXDesign thinking is hot! This toolbox will help you see how many different and creative ways there are to approach any new market opportunity.-MIRKO BOCCALATTE, COO, Ferrari F1 TeamThe Toolbox is an outstanding and easy to follow introduction to the most powerful design thinking methods and tools.-PATRICK VAN DER PIJL, CEO of Business Models Inc., and author of Design a Better BusinessThe authors offer a practical handbook for developing a new mindset in enterprises and encouraging innovation. Let yourself be inspired by this creative toolbox for design thinking!-PROF. YVES PIGNEUR, University of Lausanne, co-author of Business Model GenerationThe Design Thinking Toolbox presents the most important tools and methods in the design thinking cycle. Based on the largest international survey on the use of design thinking tools, this book includes explanations of the most popular design thinking methods from experts in the field. Simple instructions, expert tips, templates, and pictures of the application make The Design Thinking Toolbox a valuable resource, especially for beginners in design thinking. It is suitable for design thinkers who want to get familiar with the tools quickly and comprehensively. It is the ideal complement to the international bestseller The Design Thinking Playbook.
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