Ghauri, Pervez (University of Birmingham), Grønhaug, Kjell (Norwegian School of Economics and Business Administration, Strange, Roger (University of Sussex)
Description
This accessible guide provides clear and practical explanations of key research methods in business studies, presenting a step-by-step approach to data collection, analysis and problem solving. Advanced undergraduate and postgraduate students will find it an indispensable aid when writing reports and dissertations.
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