Articulating Impact for Product, User, and Business Outcomes
Description
How do you choose the right UX skills to meet critical business goals, while proving their value to stakeholders? Authors Torrey Podmajersky, Maya Elise Joseph-Goteiner, and Kim Mats Mats give you practical insights, real-world examples, and over 100 UX skills -everything you need to align your design approaches with business outcomes.
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‘UX Skills for Business Strategy - Podmajersky, Torrey, Joseph-Goteiner, Maya Elise, Mats Mats, Kim’.
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