Name: Cultural Mediation for Museums
Price: 38.3 EUR
ISBN: 9781032403700

Cultural Mediation for Museums

Driving Audience Engagement

Description

This book presents an innovative application of strategic and experiential marketing in the museum sector, which uses a new cultural mediation model to enrich the visitor experience via increased audience engagement.

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Writer
Title: Cultural Mediation for Museums
Publisher: Taylor & Francis Ltd

Year: 2024
Language: English
Pages: 96
Weight: 210 gr

EAN: 9781032403700
Dimensions: 216 x 138 x 9 mm
Binding format: Paperback / softback

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Cultural Mediation for Museums

Driving Audience Engagement

Description

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