This book explores how AI is changing how we think, feel, and decide – combining psychology, technological expertise, and sociology with rich storytelling. It equips practitioners, business leaders, and everyday people with the insights and tools needed to harness the potential of AI, particularly in enhancing consumer connections.
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‘Smarter Together - Clarke, Michael (New York University), Garcia-Garcia, Manuel (Ipsos), Joffe, Michael (New York University)’.
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