Malcolm McDonald on Marketing Planning

Understanding Marketing Plans and Strategy

Description

Benefit from clear and concise guidance to the benefits of rigorous marketing planning, demonstrating how to produce a marketing plan which works in the real world.
€ 41,80
Paperback / softback
 
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€ 19,95 within The Netherlands
Writer
McDonald, Malcolm
Title
Malcolm McDonald on Marketing Planning
Publisher
Kogan Page Ltd
Year
2016
Language
English
Pages
192
Weight
338 gr
EAN
9780749478216
Dimensions
234 x 156 x 17 mm
Binding format
Paperback / softback

You will always receive the last edition from us!


Categories

Boekstra