This book examines intercultural business communication issues and practices from a global and interdisciplinary perspective with an Asian focus, which is essential to any contemporary study on business communication. An essential guide for practitioners, researchers and scholars of international business and communication.
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'The Art of Intercultural Business Communication - Du-Babcock, Bertha (Wenzao Ursuline University of Languages, D. Babcock, Richard D. (University of San Francisco'.
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