How Design Thinking Transforms Organizations and Inspires Innovation
Description
The subject of design thinking is the rage at business schools, throughout corporations, and increasingly in the popular press--due in large part to work of IDEO, a leading design firm, and its celebrated CEO, Tim Brown, who uses this book to show how the techniques and strategies of design belong at every level of business.
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'Change by Design, Revised and Updated - Brown, Tim'.
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