Research Paper (postgraduate) from the year 2015 in the subject Sport - Sport Economics, Sport Management, grade: 1,0, Fairleigh Dickinson University, Metropolitan Campus, course: Fundraising, language: English, abstract: The following paper focuses on the fundraising activities and donation from the New York Red Bulls. At the beginning of the paper there will be short information why the topic was chosen. The purpose of the paper is to find out if the New York Red Bulls are doing a good job in the field of fundraising and their different roles as a fundraiser and donor.
It is interesting to see that most of the activities are related to organizations that work with youths and that the donations are equipment instead of money. The fundraising events are hosted with other organizations and the Red Bulls give the whole money they raised to those organizations.
The paper shows that the Red Bulls are being very active when it comes to fundraising but they can still improve. Also, it helps the organization to get more fans and be more popular because the press is talking about their events.
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