This book provides a concise overview of key theories in communication studies. It gives an overview of 28 essential texts from the micro, meso and macro level. The book aims to help students and lecturers alike to understand and contextualise important works from the various subfields of communication studies. Furthermore, this volume explores the analytical and empirical potential of the 'classics' in the digital communication era.
The editors
Professor Dr. Ralf Spiller teaches Media and Communication Management at Macromedia University in Cologne.
Professor Dr. Christian Rudeloff teaches Media and Communication Management at Macromedia University in Hamburg.
Professor Dr. Thomas Döbler teaches Media and Communication Management at Macromedia University in Stuttgart.
