Events Management

Principles and Practice

Raj, Dr Razaq (Principal Lecturer for Research and Enterprise, Leeds Business School, Leeds Beckett University, UK), Rashid, Dr Tahir (Associate Dean International & DBA Director, Salford Business School, University of Salford, UK) - Events Management

Description

Now in its Fourth Edition, this key text has been fully revised and updated and includes two new chapters on Evaluation and Impact of Events and The Future of the Events Industry. Packed with case studies, both in-text and online, it takes the reader through the whole process of events management.

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Writer: Raj, Dr Razaq (Principal Lecturer for Research and Enterprise, Leeds Business School, Leeds Beckett University, UK), Rashid, Dr Tahir (Associate Dean International & DBA Director, Salford Business School, University of Salford, UK)
Title: Events Management
Publisher: Goodfellow Publishers Limited

Year: 2022
Language: English
Pages: 352
Weight: 708 gr

EAN: 9781915097194
Dimensions: 188 x 245 x 25 mm
Binding format: Paperback / softback

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Events Management

Principles and Practice

Description

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