Name: Digital Marketing and Social Media Strategies for Tourism and Hospitality Organizations - Ozturk, Assistant Professor Ahmet Bulent, Ph.D (Rosen College of Hospitality Management,, University of Central Florida, USA), Hancer, Professor Murat, Ph.D (Rosen College of Hospitality Management,, University of Central Florida, USA)
Price: 49.45 EUR
Author: Ozturk, Assistant Professor Ahmet Bulent, Ph.D (Rosen College of Hospitality Management,, University of Central Florida, USA), Hancer, Professor Murat, Ph.D (Rosen College of Hospitality Management,, University of Central Florida, USA)
ISBN: 9781911635482

Digital Marketing and Social Media Strategies for Tourism and Hospitality Organizations

Ozturk, Assistant Professor Ahmet Bulent, Ph.D (Rosen College of Hospitality Management,, University of Central Florida, USA), Hancer, Professor Murat, Ph.D (Rosen College of Hospitality Management,, University of Central Florida, USA)

Description

Digital marketing and online social media platforms have become the cornerstones to the success of places and accommodation. This edited volume investigates the current status of digital marketing and social media utilization by both travellers and service providers and explores future digital marketing and social media research trends.

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Writer: Ozturk, Assistant Professor Ahmet Bulent, Ph.D (Rosen College of Hospitality Management,, University of Central Florida, USA), Hancer, Professor Murat, Ph.D (Rosen College of Hospitality Management,, University of Central Florida, USA)
Title: Digital Marketing and Social Media Strategies for Tourism and Hospitality Organizations
Publisher: Goodfellow Publishers Limited

Year: 2022
Language: English
Pages: 256
Weight: 378 gr

EAN: 9781911635482
Dimensions: 154 x 235 x 17 mm
Binding format: Paperback / softback

You will always receive the last edition from us!

Digital Marketing and Social Media Strategies for Tourism and Hospitality Organizations

Ozturk, Assistant Professor Ahmet Bulent, Ph.D (Rosen College of Hospitality Management,, University of Central Florida, USA), Hancer, Professor Murat, Ph.D (Rosen College of Hospitality Management,, University of Central Florida, USA)

Description

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