Building Continuous Customer Relationships for Competitive Advantage
Description
The Internet of Things, robo investment advisers, wearable fitness devices, remotehealth care operations...business executives in many industries are currently beinginundated with a confusingly and exhaustingly broad range of technologicaldevelopments that enable new business models.
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‘Connected Strategy - Siggelkow, Nicolaj, Terwiesch, Christian’.
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