Marketing Theory

A Student Text

Baker, Michael J - Marketing Theory
Baker, Michael J - Marketing Theory

Description

Introducing the histories, theories and debates of the field of marketing, this is your one-stop introduction to the development of this exciting topic.
€ 81,35
Paperback / softback
 
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Writer
Baker, Michael J
Title
Marketing Theory
Publisher
Sage Publications US public.
Year
2016
Language
English
Pages
544
Weight
964 gr
EAN
9781473904019
Dimensions
232 x 186 x 30 mm
Binding format
Paperback / softback

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