Getting to Plan B

Breaking Through to a Better Business Model

Description

Succeeding with a new business whether in a corporation or a venture based setting requires taking a leap of faith. But in order to grow, the business needs to morph and adjust many times before it meets the needs of a viable market. This title guides you through specific steps to effectively reinvent your entrepreneurial business model.
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Writer
Mullins, John, Komisar, Randy
Title
Getting to Plan B
Publisher
Harvard Business Review Press
Year
2009
Language
English
Pages
272
Weight
499 gr
EAN
9781422126691
Dimensions
248 x 171 x 25 mm
Binding format
Hardback

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Categories

Boekstra