Boekstra - Salari, Nasir - Advanced Marketing Analytics

Advanced Marketing Analytics

Transform Data into Insights

Salari, Nasir - Advanced Marketing Analytics

Salari, Nasir - Advanced Marketing Analytics

Description

Through theory and data-driven techniques this postgraduate textbook will help advanced students turn their marketing data into practical insights.

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Writer: Salari, Nasir
Title: Advanced Marketing Analytics
Publisher: Kogan Page Ltd

Year: 2026
Language: English
Pages: 216

EAN: 9781398622869
Binding format: Paperback / softback

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