Boekstra - Perlmutter, Kevin - Brand Desire

Brand Desire

Spark Customer Interest Using Emotional Insights

Description

Turn emotional insight into a competitive advantage to develop a brand strategy that deepens brand engagement and loyalty.

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Writer: Perlmutter, Kevin
Title: Brand Desire
Publisher: Kogan Page Ltd

Year: 2025
Language: English
Pages: 264
Weight: 402 gr

EAN: 9781398621046
Dimensions: 156 x 235 x 16 mm
Binding format: Paperback / softback

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Categories

Food and drinks

Regional novels