Marketing Communications Management

Analysis, Planning, Implementation

Description

'First rate and comprehensive. This book has got it just right: a rich blend of academic underpinning and practical examples in a very readable style. You are encouraged to participate in the almost distance-learning approach and via the innovative and thought provoking stop-points - Martin Evans, Senior Fellow, Cardiff Business School
€ 96,15
Paperback / softback
 
Free shipping from
€ 19,95 within The Netherlands
Writer
Copley, Paul
Title
Marketing Communications Management
Publisher
SAGE Publications Ltd
Year
2014
Language
English
Pages
480
Weight
1022 gr
EAN
9780857027870
Dimensions
265 x 195 x 27 mm
Binding format
Paperback / softback

You will always receive the last edition from us!


Categories

Boekstra