Winning the Professional Services Sale

Unconventional Strategies to Reach More Clients, Land Profitable Work, and Maintain Your Sanity

Description

Professional services providers have had to rethink their sales methods and adapt to profound changes in the way customers buy services. In response, Michael McLaughlin presents a strategy for winning new business with a holistic approach to each customer relationship.
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Gebonden
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Writer
McLaughlin, Michael W.
Title
Winning the Professional Services Sale
Publisher
John Wiley & Sons Inc
Year
2009
Language
English
Pages
224
Weight
440 gr
EAN
9780470455852
Dimensions
235 x 152 x 32 mm
Binding format
Gebonden

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Categories

Boekstra