Selling The Invisible

A Field Guide to Modern Marketing

Description

SELLING THE INVISIBLE is the first book to address the millions of people who work in America's service economy: proprietors, top executives, and sales and marketing professionals who sell the invisible i.e. services rather than products.
€ 22,55
Paperback / softback
 
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€ 19,95 within The Netherlands
Writer
Beckwith, Harry
Title
Selling The Invisible
Publisher
Grand Central Publishing
Year
2012
Language
English
Pages
256
Weight
204 gr
EAN
9780446672313
Dimensions
191 x 127 x 19 mm
Binding format
Paperback / softback

You will always receive the last edition from us!


Categories

Boekstra