Meta-Luxury

Brands and the Culture of Excellence

Description

Meta-Luxury sets out to define the ultimate meaning of true luxury, exploring it as both a culture and business model. Through the concept of Unique Achievement and the drivers of Craftsmanship, Focus, History and Rarity, the authors examine what is at the heart of true luxury through a unique series of conversations.
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Writer
Ricca, M., Robins, R.
Title
Meta-Luxury
Publisher
Palgrave Macmillan
Year
2012
Language
English
Pages
224
Weight
699 gr
EAN
9780230293571
Dimensions
240 x 165 x 20 mm
Binding format
Hardback

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Categories

Boekstra