Navigating the New Retail Landscape

A Guide for Business Leaders

Description

The global retail industry is in the early stages of an era of profound and unprecedented, change. This book is intended to serve as a wide-ranging, robust, and practical guide to leaders of enterprises tasked with both understanding and delivering success in the new landscape of retailing.

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Writer: Treadgold, Alan (Founding Partner, Reynolds, Jonathan (Associate Professor in Retail Marketing & Deputy Dean
Title: Navigating the New Retail Landscape
Publisher: Oxford University Press

Year: 2025
Language: English
Pages: 292
Weight: 454 gr

EAN: 9780198935179
Dimensions: 234 x 156 x 18 mm
Binding format: Paperback

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Navigating the New Retail Landscape

A Guide for Business Leaders

Description

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